The Mrs India Inc beauty pageant is under scrutiny, with the Competition Commission of India (CCI) ordering a detailed investigation into the organization's practices. This comes after a former contestant, Rinima Borah Agarwal, filed a complaint alleging that Mrs India Inc imposed restrictive contractual conditions, demanded undisclosed payments, and curtailed participants' professional opportunities. The CCI's findings raise concerns about the potential abuse of market power and the fairness of the pageant's contractual terms. The investigation highlights the need for transparency and fairness in beauty pageants, especially for participants who may be vulnerable to exploitation. This incident underscores the importance of regulatory oversight in the beauty pageant industry to protect contestants' rights and ensure fair competition.